Monday, February 06, 2006

Have a voice in radio programming

Are you sick of what you hear on Top 40 radio? I know I am for the most part. Of course, CHUMfm 104.5 in Toronto does a pretty good job of playing a wide variety of music from pop, dance, rock and hip hop, most US radio is dominated by only the latter. Why do I care, you might ask. It's truly on principle. With a lack of variety, industry pulls towards only one style for production and artists like Goldfrapp, Depeche Mode, Imogen Heap and yes, Madonna, rarely get the exposure they deserve, even when making music that hits popularity elsewhere in the world. What happened to there being room for all?

Recently, I was told of an internet music rating website which relays respondents' choices to industry and forwarded onto radio programmers. When you join it, you take part in polls in your chosen genre, listen and rank songs that may become future hits. If you want to have your part in the decision-making progress, I strongly suggest you put in your two cents.